How to start a GPS tracking business: steps, license and devices
A step-by-step guide to launching a GPS tracking company on a white-label platform.
Define your market
Selling tracking to individuals is not the same as selling to commercial fleets. Device, price, contract and support needs all change.
Choose the platform
Starting with a white-label platform saves you the development. Decide between a license on your own server or a managed plan based on your expected volume.
Select devices
Work with two or three reference models: a basic vehicle tracker, a professional one with sensors and a battery device for assets or people. Make sure you have a local supplier with warranty.
Legal aspects
Prepare a service contract, a privacy policy and consent for processing location data under your country's law.
Pricing and plans
A common scheme combines an installation fee with a monthly fee per vehicle across several service tiers.
Winning customers
Local presence, content by city and by industry, partnerships with workshops and installers, and referrals from current customers.
Day-to-day operations
Installation, support and proactive follow-up of offline devices. Good service is what keeps customers.